Director, Profile and Communications

Dentons is designed to be different. Our Firm leads the way in a rapidly changing legal marketplace. We challenge the status quo and deliver consistent results as well as uncompromising quality and value to our clients. Our global presence is renowned as a firm with over 21,000 individuals in more than 200 offices serving clients across 80+ countries.

Dentons Canada is committed to its people and communities. We are consistently recognized as an employer of choice having received numerous awards including being selected as one of Canada’s Top 100 Employers (2025); Canada’s Top Employers for Young People (2025), and Canada’s Best Diversity Employers (2025).

This role is an opportunity for you to join Canada’s Global Law Firm, a firm that offers opportunities to build your career while growing your skills and deepening your expertise.

POSITION SUMMARY

The Director, Profile and Communications is a strategic leader responsible for shaping and executing the Firm’s comprehensive communications strategy to solidify Dentons’ brand as Canada’s Global Law Firm. This role oversees all aspects of internal and external messaging, brand reputation, media relations, issues management and stakeholder engagement, ensuring alignment with business objectives and organizational culture. The Director will serve as a trusted advisor to the Firm’s senior leadership, practice and sector group leaders, and other business services teams to develop and drive innovative campaigns, leading a high-performing team of communications professionals in a fast-paced, matrixed environment.

The successful candidate is experienced and accomplished in managing communications, branding, social media, advertising and media relations strategies, bringing a deep understanding of the legal and business sectors.

This role reports to the Chief Clients & Markets Officer (CCMO).

RESPONSIBILITIES

Strategic leadership

• Develop, lead and execute integrated communications strategies that advance the Firm’s brand, reputation and business priorities across all channels (internal, external, digital, social, media, advertising and executive communications)
• Conceptualize and develop comprehensive communications plans and marketing strategies to support large scale initiatives.  Advise C-Suite executives and leadership teams on strategic messaging, change management and employee engagement initiatives
• Align communications and marketing efforts with organizational objectives, culture and values, ensuring consistency and impact across all platforms
• Prepare and deliver executive-level presentations and reports
• Oversee and develop key communications publications to support profile efforts of practice and sector groups
• Oversee the creation and delivery of executive-level communications, including speeches, presentations, talking points, press releases, media statements, brand and social media

Management and collaboration

• Lead, mentor and develop a high performing communications and marketing translations team, fostering a culture of collaboration, innovation and continuous improvement
• Build strong relationships with key stakeholders, including senior leadership, practice/sector groups, business services, media and external partners
• Manage external agencies and vendors, ensuring alignment with brand standards and strategic priorities, as well as budget
• Work collaboratively with members of the broader team to develop marketing strategies for key initiatives
• Continually look for new ways to innovate delivery through emerging technologies and offerings

Brand and reputation

• Drive proactive and reactive media relations across Canada, cultivating strong relationships with legal and business journalists, overseeing press releases, pitches, key messages and media statements, and leading issues management in collaboration with the CCMO
• Enhance the thought leadership, content and social media strategy to elevate the Firm’s market profile
• Monitor and analyze market trends, industry developments and emerging risks to inform the communications strategy
• Lead issues management and crisis response, ensuring timely, transparent and effective communication

• Drive the Firm’s branding initiative, developing advertising strategies that support both national and local priorities

Internal communications and engagement

• Design and implement internal communications programs that foster employee engagement, transparency and a positive organizational culture
• Develop and manage internal channels (intranet, newsletters, social platforms) to ensure effective information flow and engagement
• Establish and track metrics to measure the impact and efficacy of communications initiatives

Project and change management

• Oversee complex, multifaceted projects, ensuring timely delivery and alignment with Firm goals
• Lead communications for major organizational initiatives, including change management, strategic launches and compliance programs

Quality and compliance

• Ensure all communications meet the highest standards of quality, accuracy and brand consistency
• Maintain confidentiality and discretion in handling sensitive information
• Demonstrate commitment to privacy, ethical conduct and regulatory compliance

REQUIREMENTS

• Post-secondary degree in communications, public relations, marketing or related discipline
• 10+ years of experience in communications, with significant leadership experience working in professional services, legal or corporate environments
• Proven track record in developing and executing strategic communications plans at a senior level
• Project management experience
• Exceptional written and verbal communication skills, with the ability to influence and engage stakeholders at all levels
• Advanced digital media proficiency, including social media, content marketing, SEO, analytics and emerging technologies
• Strong crisis management, change management and issues management capabilities
• Superior organizational, project management and analytical skills; ability to manage multiple priorities and deliver under pressure
• Demonstrated experience in team leadership, mentoring and talent development
• High emotional intelligence, interpersonal skills and ability to build trust and credibility
• Intellectually curious, creative, and results-driven
• Business-focused mindset with a strategic approach to decision-making
• Ability to navigate complex, matrixed organizations and drive cross-functional collaboration
• Proficiency in Microsoft Office Suite and communications platforms; design and visual storytelling skills are an asset
• Experience with media monitoring, analytics and project management tools
• Bilingualism (French/English) is an asset

• Demonstrated commitment to privacy and ethical conduct

We thank all applicants for their interest, however, only those selected for an interview will be contacted. 

At Dentons we are committed to offering equitable and competitive pay, we achieve this by aligning internal salary ranges for specific roles to similar positions in the external market. In the normal course, our practice is to hire, transfer and promote employees within the entry part of our range, adjusting as needed based on the prior experience, skills and competencies required for the role along with any market differentials.  

Recognizing our exceptional talent means providing a comprehensive total rewards package beyond a competitive salary. We have curated our employee benefits portfolio to offer inclusive and comprehensive wellbeing and developmental programs for our people. With extended benefits and mental health plans, paid time off, savings plans, fitness subsidy, parental leave top up and more, our benefits are flexible, aligned to our core values and supports the various needs of our people. Additionally, our personal and professional development programs include people networks, mentorships, and leadership series programming to help people grow their career. 

Note: Availability of the benefits and perks may be subject to your location and employment type and may have certain eligibility requirements. Dentons reserves the right to alter these programs and offerings in whole or in part at any time without advance notice.

Equal Opportunity Statement

At Dentons Canada, inclusion, diversity, equity and accessibility (IDEA) are not just ancillary values, they are foundational to our business. We believe that IDEA is essential to the shared success of our team and our clients. Our forward-thinking and inclusive culture supports the professional development of all our people, enhances the leading services we offer to our clients, and informs our commitment to make a positive impact in the communities where we live and work. As a testament to our commitment to IDEA, we have been recognized as one of Canada’s Best Diversity Employer’s for 15 consecutive years (2011-2025), as well as one of Canada’s Top Employers for Young People (2025) for the eighth time.

Dentons Canada is an equal opportunity employer, and we welcome your application. All employment decisions, including hiring, will be made without regard to age, ancestry, citizenship, colour, creed, disability, ethnic origin, family status, gender identity, marital status, place of origin, race, sexual orientation, or any other characteristic protected by applicable human rights legislation.

We are committed to providing you with an inclusive, barrier-free, and accessible workplace to support your success. Should you require accommodation during the recruitment process, for example as a result of a disability, please contact us at careers.canada@dentons.com.