Profile & Client Development Specialist

Toronto, ON, CA Calgary, AB, CA Montreal, Quebec, CA Ottawa, ON, CA Edmonton, AB, CA

Jul 12, 2024


Dentons is designed to be different. Our firm leads the way in a rapidly changing legal marketplace. We challenge the status quo and deliver consistent results as well as uncompromising quality and value to our clients. Our global presence is renowned as a firm with over 21,000 individuals in more than 200 offices serving clients across 80+ countries.  


Dentons Canada is committed to its people and communities. We are consistently recognized as an employer of choice having received numerous awards including being selected as one of Canada’s Top 100 Employers (2024); Canada’s Top Employers for Young People (2024); Alberta Top 80 Employers (2024), and Canada’s Best Diversity Employers (2024).


This role is an opportunity for you to join the world’s largest law firm, a firm that offers opportunities to build your career while growing your skills and deepening your expertise.


Dentons Canada is hiring a Specialist, Profile & Client Development. You will be joining a vibrant, creative group of professionals who contribute to the business development efforts of the national firm.  Reporting to the Senior Manager, Profile & Client Development, the Specialist, Profile & Client Development works directly with a variety of practice and sector groups to expand current and new client relationships, drive revenue through the development of short and long-term business development plans and strategies, and inspire lawyers to focus on profile and client development initiatives.  


This position can be located in Montreal, Ottawa, Toronto, Calgary, or Edmonton.



  • Work with assigned Practice/Industry groups to develop annual business plans and execute business plan initiatives throughout the year.
  • Develop strategies and identify opportunities to promote the practice, increasing its visibility and positioning in the market.
  • Draft targeted, strategic submissions for practice-related rankings, surveys and awards, including Chambers, Legal 500 and other industry-specific/geographic awards programs, overseeing reviews and approvals and ensuring streamlined and efficient delivery.
  • Prepare client reports which identify opportunities to deepen existing client relationships, expand the client base, and increase external and internal visibility in the marketplace and business legal community to help drive cross-selling conversations.
  • Work in partnership with the Events team to ensure the successful preparation and delivery of first class events.
  • In collaboration with the Proposals team, coordinate and assist in the development of customized responses to pitches, RFPs and other marketing collateral for new business opportunities and client meetings; assist in the assembly of and related tracking of pitches and presentations.
  • Demonstrate a willingness to understand the business objectives and key clients of assigned practice and sector groups.
  • Participate in practice and sector group meetings, including preparing agendas, and contributing to selected special initiatives and projects. 
  • Coordinate deal collection efforts and contribute to the successful maintenance of the deal tracking system.
  • Support the enhancement of client lists, working cross-functionally with the CRM team.
  • Assist with the development and monitoring of annual business development budgets.
  • Work cross-functionally with related marketing teams to ensure update-to-date collateral as well as expand and drive social media engagement, strengthening assigned groups external presence.
  • Other duties as may be required.



  • Post-secondary degree or diploma in Business Administration, Marketing, Event Management or a related field.
  • 5+ years of experience in client development, sales, marketing, event planning, or a similar role. Strong preference for candidates with legal or other professional services-related firm experience.
  • Ability to handle an extensive workload with competing priorities and deadlines.
  • Professional maturity including strong interpersonal skills, tact and discretion.
  • Exceptional oral and written communication skills. Ability to strategize with lawyers, team members and other parties to create targeted content to meet business objectives for proposals, projects and other collateral.
  • Excellent organizational skills. Ability to handle multiple tasks simultaneously and set priorities with challenging deadlines.
  • Ability to complete designated tasks in a systematic and logical way, with great attention to detail.
  • Proficiency with MS-Office (MS Word, Outlook, Teams, PowerPoint, Excel, Forms).
  • Familiarity with production software an asset (Sitecore, Google Analytics)
  • Experience using InterAction or other CRM tools a plus.
  • Ability to work flexible hours and overtime as required, to meet client demands and deadlines.
  • Commitment to continuous learning and improvement.


We thank all applicants, however, only those selected for an interview will be contacted. 


At Dentons we are committed to offering equitable and competitive pay, we achieve this by aligning internal salary ranges for specific roles to similar positions in the external market. In the normal course, our practice is to hire, transfer and promote employees within the entry part of our range, adjusting as needed based on the prior experience, skills and competencies required for the role along with any market differentials. 
Recognizing our exceptional talent means providing a comprehensive total rewards package beyond a competitive salary. We have curated our employee benefits portfolio to offer inclusive and comprehensive wellbeing and developmental programs for our people. With extended benefits and mental health plans, paid time off, savings plans, fitness subsidy, parental leave top up and more, our benefits are flexible, aligned to our core values and supports the various needs of our people. Additionally, our personal and professional development programs include people networks, mentorships, and leadership series programming to help people grow their career. 
Note: Availability of the benefits and perks may be subject to your location and employment type and may have certain eligibility requirements. Dentons reserves the right to alter these programs and offerings in whole or in part at any time without advance notice.




Equal Opportunity Statement

At Dentons Canada, inclusion, diversity and equity (ID&E) are not just ancillary values, they are foundational to our business. We believe that ID&E is essential to the shared success of our team and our clients. Our forward-thinking and inclusive culture supports the professional development of all our people, enhances the leading services we offer to our clients, and informs our commitment to make a positive impact in the communities where we live and work. As a testament to our commitment to ID&E, we have been recognized as one of Canada’s Best Diversity Employer’s for 12 consecutive years (2011-2022), as well as one of Canada’s Top Employers for Young People (2022) for the fifth time.

Dentons Canada is an equal opportunity employer and we welcome your application. All employment decisions, including hiring, will be made without regard to age, ancestry, citizenship, colour, creed, disability, ethnic origin, family status, gender assigned at birth, gender identity, marital status, place of origin, race, sexual orientation or any other characteristic protected by applicable human rights legislation.

We are committed to providing you with an inclusive, barrier-free and accessible workplace to support your success. Should you require accommodation during the recruitment process, for example as a result of a disability, please contact us at